So North Face decided to be the ones to pop of this Fanny Pack stuff first.

In a further look into Japanese market The North Face Purple Label, we take a look at two of their bag offerings, the Medium Day Pack and the Fanny Pack. Both styles incorporate multi-colored uppers with the Medium Day Pack incorporating a relatively unorthodox bag design which divides the back between top and bottom compartments. Both styles are available now at ARK STANDARD.